Crop Cash is a double-value coupon program that promotes the purchase of fresh fruits, vegetables, and herbs at farmers markets that accept 3SquaresVT/SNAP benefits. In essence, Crop Cash is an incentive dollar that is earned for 3SquaresVT/SNAP purchases for use on the future purchase of fresh fruits, vegetables, herbs, seeds, and starts at the market. Coupons are marked specifically to each Market and available year round. NOFA-VT manages this program.